Blog

• Markus Bäckström
• 4 March 2010

[News] Mobile Video is a Winner at the Olympics

According to a press release from NBC on Wednesday, mobile video from the Vancouver Olympics has been a huge hit.

In 17 days, more than 2 million mobile video streams were served from NBC's Olympics mobile web site. This is more than 6 times the number of mobile video streams served during the Beijing Olympics in 2008.

Total pageviews for the Olympics mobile site was 87 million.

Source: NBC Press Release

• Markus Bäckström
• 24 February 2010

[News] The Olympics NBC mobile website is very popular

54 Million page views, 1.3 million mobile video streams in just 10 days

The Olympic mobile website and iPhone app gives quick access to scores, medal count, top stories, athlete profiles , video, polls & trivia, live results, schedules, TV  listings and photos. To view the Vancouver Olympics on your cell phone Text OLYMPICS to 51515 or go to http://wap.nbcolympics.com/.

• Markus Bäckström
• 24 February 2010

[News] Mobile viewers watching favourite TV shows in prime time

BBC iPlayer figures provide revealing snapshot

The technology may have changed, but tech-savvy consumers still watch their favourite TV shows on mobile phones at the same times as they used to watch TV, with a healthy dose taking the BBC iPlayer to bed at weekends.

The BBC, which has provided a revealing snapshot into how consumers are using BBC iPlayer on their mobiles to watch TV, found that peak time viewing is about 9.30pm.

• ThirdPresence
• 15 February 2010

[News] The Online Video Landscape in 2010

Rather interesting – long tail sites are delivering more minutes than top 25 sites in US.

"Liz Gannes had an interesting post yesterday, in the wake of the Veoh bankruptcy announcement, with a great chart outlining the huge volume of funding that has flowed to video sites over the years and how that has panned out. As a document, the chart is an excellent indictment of the irrational exuberance — and folly — that attended the monies plowed into a handful of video sites.

• ThirdPresence
• 9 February 2010

[News] Streaming video is fastest growing mobile app

Doesn't surprise us a single bit :) HTTP streaming can be (mainly) attributed to iPhone usage as it doesn't support any "pure" streaming protocol.

"Streaming mobile video has become a mainstream medium and is the single most influential factor driving the need for increased network capacity, according to the latest survey from IP firm Allot.

The report found that global mobile data bandwidth usage increased by 72% between the second quarter and fourth quarter of 2009, and that YouTube was responsible for 10% of global mobile data bandwidth."